Market Intelligence Milwaukee, WI
Comp-rich · 23 tracked
Self-storage market in Milwaukee, WI — August 2026
Based on the 23 facilities we track in Milwaukee — a sample of Milwaukee’s market, not every facility.
As of August 2026 · data via OpenStreetMap + Foursquare
Market tightness
Balanced
Aggregate demand signal — not a facility occupancy figure.
Running a move-in promo
13%
Median rate by size
5×5
$35/mo
~29% below US ($49/mo)
typical $28/mo–$39/mo
5×10
$60/mo
~6% below US ($64/mo)
typical $45/mo–$69/mo
10×10
$89/mo
~4% below US ($93/mo)
typical $60/mo–$109/mo
10×20
$146/mo
~7% above US ($137/mo)
typical $109/mo–$170/mo
The bigger picture
Milwaukee-Waukesha, WI — market supply & demand
Lower storage supply per capita than ~88% of US metros — about 16 facilities per 100k people vs the 32.3 national median.
Milwaukee-Waukesha, WI looks under-supplied relative to the markets we track.
A metro of 1.6M residents and 650K households — the demand base behind the per-100k figure.
Supply: our registry · as of 2026-06
Demand trend
Population roughly flat since 2020.
Net out-migration of ~8,000 residents since 2020.
Population trends historically correlate with storage demand — not a forecast. Census PEP, 2025 vintage.
Market context
Median household income
$76,404
Median gross rent
$1,105/mo
Renter share
60%
Census 2023 ACS 5-yr · demand context — these historically correlate with storage demand, not a forecast.
See your facility’s position in Milwaukee
Get a free report on your rates, the move-in promos around you, and how tight your market is — measured against the 23 facilities we track in Milwaukee.
Data & methodology
Aggregate analysis of publicly available self-storage facility data in Milwaukee, WI, as of August 2026. Facility data © OpenStreetMap contributors (ODbL) and Foursquare. Rates reflect published street rates; individual facility pricing varies. Figures describe the 23 facilities in our dataset for this metro — a sample skewed toward facilities on certain software platforms, not a complete census of the market.